The average growing rate of candy and chocolate industry in China is up to 12.85% for 5 years consecutively, which is 6% higher than that of candy and chocolate industry worldwide. The Chinese confectionery market therefore harbours great potential and dynamic for growth. Be part of it and join the 5th version of Sweets China.
China’s continued economic growth and improved access to imports under the WTO have helped to underscore the importance of this emerging market and the political framework makes economic acitivities increasingly predictable.
Apart from national manufacturers, the number of international suppliers for the Chinese grocery market will increase in the future.
It is expected that the constellation of the China’s candy and chocolate sales are expected to grow much faster than in the world’s largest markets including Western Europe and the United States. Although emerging markets like China, India and other developing countries have much lower candy consumption rates, they have a higher proportion of some of the biggest candy consumers - children and teenagers. However, analysts maintain that the challenge for foreign and domestic confectionery marketers will be to find the right flavours that meet local tastes.
2006 was furthermore a challenging year for companies competing in China´s ice cream industry. There are plenty of opportunities in the coming years as the size of the market is expected to grow. Most analysts estimate that on average each year Chinese consumers buy 2 litres of ice cream. The consumption, especially at the high-end, is expected to increase as trendy ice cream cafes are becoming more common in China´s larger cities.
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